Meet Caroline Murray - Owner and CEO of Virtually Possible - Charleston Moms Network

Meet Caroline Murray, Owner and CEO of Virtually Possible, a Virtual Assistant Agency.  Caroline is a new mom and has lived in Charleston for over a decade.  After teaching full time as an elementary school teacher & reading specialist, Caroline founded Virtually Possible in January 2022.  Since launching, her business as taken off, and she was able to leave her teaching career to focus on growing her business and growing her incredible team!  Starting out with local clients in the Charleston, South Carolina area, Virtually Possible quickly became the go-to solution for business owners looking to meet the demands of their clients, crush their yearly goals, and still have time for a life outside of work! Read more below about Caroline below!


Where are you originally from and how long have you been in Charleston, SC?

I am originally from the Northern Virginia area, but have called Charleston home for 13 years now!


Tell us about your family

My husband & I live in Hanahan with our golden doodle pup, Murphy, and our sweet daughter, Anna Grace. Anna Grace was born in September and is the light of our lives! She is the happiest baby around and brings joy to everyone she meets! My husband is a pastor at Seacoast Church in North Charleston — sharing the love of God is so important to our family! We love connecting with new people, hitting the beach, and traveling the world!


One thing people would be surprised to know about you?

I am obsessed with Taylor Swift & met her mom one time back in the day!


What’s your favorite thing about raising a family in Charleston?

Since we have lived here for so long, we have a great tribe. There are so many amazing people here to help us raise our daughter, offer advice, & spend time with. We also love being outside, so it’s amazing to do outdoor activities year-round!


Tell us about your business, Virtually Possible, and when & why you decided to start this business!

I started Virtually Possible in January 2022, while I was teaching full-time (I was an elementary school teacher & reading specialist!) I initially started the job as a side hustle to get extra cash, knowing it would come in handy one day when we were ready to start a family. Well, by May of 2022, the business kicked off, and I quit my teaching job to take this on full time. I eventually expanded into an Agency model, where I took a step back from doing the client-work myself, and now I oversee & manage the VA’s on my team, bring in new business, & manage the client accounts. We help business owners with all sorts of tasks — anything from inbox management, social media management, bookkeeping, website design, and more! All of our plans are completely customized to our clients.

Teaching taught me that there is not a “one size fits all” when it comes to students, and I believe the same is true for businesses! We do our best to accommodate the needs of the business, including budget, necessary skillset, and brand personality!


What is your favorite part about supporting business owners with your Agency?

I love helping business owners! It is very rewarding to see an overwhelmed business owner get their time back to spend more time on the things they love, including spending time with their family. To me, that’s what it’s all about!


Tell us more about the different services Virtually Possible offers to your clients?

We offer all custom packages! Pretty much, anything you need help with, we got you covered! We have a highly trained team of VA’s who all specialize in a variety of tasks. Here are some common tasks we help with, but our name tells it like it is — virtually, anything is possible! Inbox management, client communication, social media management, bulk content creation, website design, website maintenance, Pinterest management, SEO/Google Ads/Facebook ads, bookkeeping, graphic design, logo creation, and copywriting.


Tell us about your Team!

We have an amazing team of VA’s from all over the country! These ladies were all handpicked by me and are highly trained. I am a little picky about who I hire, haha! If i wouldn’t hire them to run my own business, I don’t hire them at all. I want your VA to feel like your friend, your business partner, confidant, & right hand woman!


How can a business owner learn more about your services?

They are welcome to reach out to me directly — [email protected] OR check out our website — or our social media platforms — @virtuallypossibleagency


Tell us more about your work/life balance within motherhood.

This is definitely a tough one and something I am working on daily! I remind myself every day that my priority is raising my daughter & being a good wife. Work comes second. Having that mindset and framework changes the way I prioritize my day.


Who has most influenced you to be the mom that you are today?

Jesus! He showed us the ultimate love & sacrifice and that inspires me every day.


One thing you wish someone would have told you about motherhood?

This is a great question! I think just knowing that you can only prepare so much. Once you have your baby & you’re operating on your new “normal,” be ready to adjust your life in more ways than one!


What advice would you share with a new mom or other moms?

Ask for help even if you don’t feel like you need it yet, because by the time you realize you need help, it will be too late. Your baby needs a mentally happy & stable mama!


We love supporting local businesses – favorite places in Charleston to…

Oh I love this!

Have Dinner with Family: Rancho Lewis

Grab a Drink with Friends: Hotel Bennett rooftop

Have a Date Night: Chasing Sage

Spend time together as a Family: Sullivan’s Island

Outside Activities: all of our beautiful beaches! Sullivan’s, Folly, & IOP!

Grab coffee: Brew

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